Mimeo Lounge

ASTD 2008 Recap

Posted on June 10, 2008 at 8:54am, written by Keith Miller, Director, Integrated Marketing

Doesn’t seem like an entire year has gone by since I wrote the ASTD 2007 recap post, but here I am reflecting on the 2008 show in San Diego.  Probably more so than ever, our team was excited to get in front of the world’s top training and development professionals to showcase our new booth, our latest product Mimeo Marketplace, and to champion our new “think inside the box” philosophy.  For those of you who missed the show, thinking inside the box refers to a change in mindset when it...read more

Tags: astd, astd 2008, learning and development, san diego zoo, training

             

Good Loyalty vs. Bad

Posted on October 23, 2007 at 8:59am, written by Jeff Grill, VP Marketing

We are in the process of improving the way we communicate with our customers knowing that the reaction of 99.9% of customers is not “please send me more email so my inbox is always full.” Rest assured that we are only going to communicate on the terms specified by our customers.  Individuals must opt in and we will make sure that at least to us, each communication is worth the time spent opening, reading and reacting (I like to use the benchmark, would the reader pay $1 for each email we send...read more

Tags: asynchronous learning, crm, email, learning and development, marketing, sales, structured learning, unstructured learning

             

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